Buy nothing and receive nothing in just 15 days
“Can I sell “Nothing”? Yes, I can. And can I sell the act of buying nothing in order to receive nothing? Yes, that is also possible. It’s a project that I launched in 2008, and which perhaps gave birth to “Buy Nothing Day”.
However, I didn’t expect “Nothing” to sell so well. I have no explanation for this. Why do people buy “Nothing” from me and receive absolutely nothing in return, in just 15 days?
Is it because I’m the first to sell “Nothing”? For me, this approach was born from a critique of contemporary art. This year I became the guy who sells Nothing.Arsen Eca